Nearly one in five Kentuckians is 65 or older today, and that number keeps climbing. Families in Louisville, Lexington, Bowling Green and towns throughout the state are going to need attorneys who genuinely understand Medicaid planning, guardianship and long term care, not attorneys who treat elder law as a side offering. The Elder Law Coach helps Kentucky attorneys build that expertise through one on one elder law coaching with Todd Whatley, delivered entirely by phone and video.

Elder law gets barely a mention in most law schools, which leaves attorneys who choose the field to piece together Kentucky Medicaid eligibility rules and spend down strategies mostly on their own. Elder law coaching exists to give Kentucky attorneys a faster, steadier path than trial and error.
Todd has spent more than 25 years building and eventually selling his own elder law practice, and his coaching program is built around real client fact patterns rather than lecture style theory. Whether you practice solo outside Lexington or inside a larger Louisville firm, the same question comes up again and again: how do you guide a family through a long term care crisis with confidence, and build a practice able to sustain that work?

Todd is a Certified Elder Law Attorney (CELA) who has personally built and sold four law practices. He has sat with more than 15,000 clients, trained close to a dozen attorneys who went on to become CELAs themselves, and spoken at more than 100 events on elder law and practice growth.
In his words: “I’ve spent years honing my career as a nationally recognized elder law attorney, mentoring younger lawyers along the way. Now I want to bring that experience to attorneys across the country, including Kentucky, who want to grow a confident, thriving elder law practice.”
That mix of legal depth and real world business experience is what separates his coaching from a typical CLE course.
There is no travel required. Coaching happens by phone and video, so an attorney in Bowling Green or Owensboro gets the same direct access to Todd as someone sitting across the desk from him.
Premium Coaching pairs a full library of forms, slide decks and training content with two or more one on one calls each month, plus direct access to Todd’s cell phone. Elite Coaching goes further with weekly calls and scheduled in office visits, built for Kentucky attorneys ready to transform a practice that already exists.


Elder law attorney training with Todd covers Medicaid planning, VA benefits, guardianship, trust work and the practical side of running a firm built around aging clients. Kentucky administers Medicaid through the Department for Medicaid Services, part of the Cabinet for Health and Family Services, and coaching includes help applying Todd’s core planning strategies to the rules Kentucky attorneys actually work under.
This is also where Todd works as an elder law consultant for one off questions. Some attorneys book a single call about a difficult Kentucky Medicaid fact pattern. Others keep coaching going for years, checking in every time a new issue lands on their desk.
Knowing the law is only part of the job. Todd also works as an attorney business coach, helping Kentucky attorneys with marketing, client intake, staffing and the daily decisions that decide whether a young elder law practice grows or stalls.
If you are searching for how to grow an elder law practice in Kentucky, this is the half most training programs leave out. Todd built and sold four practices himself, so this guidance comes from someone who lived through the growth, not someone who studied it from the sidelines. Attorneys chasing elder law business mastery coaching, not just legal education, usually gravitate toward Elite Coaching, where Todd works alongside you more like an of counsel partner than a course instructor.
A CLE course teaches you the law as it stands today. Elder law mentorship helps you apply that law again and again as the rules and your practice both evolve. That ongoing relationship, not a single seminar, is what sets The Elder Law Coach apart from a weekend course.
Attorneys who finish Todd’s programs leave better prepared for the Medicaid fact patterns walking through their door, steadier with families in crisis, and clearer on how to build a practice that can carry that work for years.

No. Every session happens by phone or video, so Kentucky attorneys from Louisville to a small county practice can take part without traveling.
No. Premium Coaching suits attorneys transitioning into elder law for the first time, and Elite Coaching is built for established Kentucky practices ready to expand.
CLE courses teach the law. Coaching applies it to real client situations and helps you build the business around it, backed by ongoing access to Todd instead of a single day of instruction.
Todd’s coaching is built on core Medicaid and elder law planning principles that apply nationwide, then helps you layer in the rules specific to Kentucky, including how the Department for Medicaid Services handles eligibility and long term care benefits.
If you are ready to move past wondering how to grow an elder law practice and start actually doing it, book a free consultation. Todd will walk through where your Kentucky practice stands today and which coaching level fits your next step.